Branding Your Business
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It is my pleasure to let everyone know that nature writer JJ Murphy is now a regular columnist for Writers in the Sky (WITS) newsletter. JJ’s column “The Writing Life” shares tips to help freelance writers improve their writing skills. She always has a well-written piece that has valuable and worthwhile information.
In our weekly teleclasses Writers on Call the group has been discussing branding ourselves and our businesses. No, we don’t use fire and a branding iron. Branding is an image or logo that helps people recognize you or your business. Whenever you see the golden arches you immediately know McDonald’s hamburgers are nearby.
Last week JJ and I came up with a logo to help brand her column for my newsletter. It’s made with simple clip art in MS Word, but I think it’s nice and effective. However, we would appreciate feedback from anyone who has suggestions for improvement. Especially from Jessica Dockter, our graphic designer extraordinare.
Yvonne Perry
www.writersinthesky.com
Topics: JJ Murphy, writers on call, graphic designers, writers co-op. freelance writers, marketing |