Build Your Author Platform by Helping a Reporter (including The New York Times!)
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One of the most common questions I get is, How do I create a platform for myself?
Well, I just came across a most exciting new resource to help you get exposure in, perhaps, The Washington Post or New York Times.
Could that help you in any way, do you think?
I’m talking about a service called Help a Reporter. Sign up with your email address and three times a day, Peter Shankman will send you a list of all kinds of things reporters are looking for. (Thank you, Peter Shankman–and Bonnie Dillabough,founder of the Yaktivate.com podcasting network, Cookie Cutter Group teacher and Internet marketer extraordinaire, for telling me about this!)
Here’s what Peter served up tonight (I included the Washington Post and New York Times details–but act fast!):
#BUSINESS AND FINANCE
1) Making Lemonade from Failure (The Washington Post)
1.5) Small Biz Affected by Eco Downturn (New York Times)
2) Need Analyst Comments on Zappos.com - (E-Commerce Times)
3) How to Best Pitch a Client (DM News)
4) Local Using Search in Online Marketing
5) Small Biz and Access to Credit (California Executive)
6) Pros and Cons of 4-Day Workweek/Flex Time (My Midwest Magazine)
7) Thinking on your feet (Monster.com)
Writing on US Dollar and Bailout (Australian Mag. called Insto)
9) Why Credit History Outweighs Cash Flow (Real Estate)
10) Economy Anxiety in Young Children
11) Energy Experts: Can current RPS be met?
12) Story and Info on Billionaire Jeff Green
13) Entrepreneurial Bloggers Needed
14) Part Time Professional?
14.1) Have you had success with using HARO? (Peter Shankman)
#GENERAL
14.2) Postponing Retirement (Anon National Wire Service)
15) Contacting Marie Osmond?
16) Looking for Locum Tenens Doctors
17) Fraud/Faking Deaths (Nanaimo Daily News, British Columbia)
18) Do We Marry People Like Our Parents?
19) Foreclosures (Metro International)
#HEALTH/FITNESS
20) Menopause (National Site)
21) Controlling your Asthma (Health Magazine)
#LIFESTYLE/ENTERTAINMENT
22) Guest bloggers: SF/fantasy/horror
23) Recycling Denim
24) TV Music Programmers
25) Famous Homeschool Graduates/Parents
26) Great Autumn Eats
27) Holiday Gift Guide (Shake That Salt)
28) Healthy Size 2 Women for Fitness Book
29) Looking for Relationship Expert
30) Party Planners for Super Bowl Parties
#TECHNOLOGY
31) Mobile Phones and Barcode Scanners
32) Seeking Project Managers
33) Stories of Business Blogging Success
#TRAVEL
34) Best Honeymoons for Wine Lovers
35) Travel Gear for Holiday Gift Round-ups
**************************
_________________________
1) Summary: Making lemonade from failure
Category: Business & Finance
Name: Anita Huslin
Email: huslina@washpost.com
Title: Reporter
Media Outlet/Publication: The Washington Post
Anonymous? No
Specific Geographic Region? Yes (See below)
Region: D.C., Maryland, Virginia
Deadline: 12:00 PM EASTERN - September 26
Query:
“Looking for businesspeople who have been fired,forced into
bankruptcy or otherwise failed during/as a result of the economic
downturn. Then figured out a way to turn around and try something
new, that is proving DEMONSTRABLY successful. OR has started a new
business that builds on the failure of other business enterprises
(ie, liquidation specialist, coaching execs or business owners who
have been downsized, etc.)and is doing QUANTIFIABLY well because of
the current economic climate. Must be willing to speak for the
record, and be identified. “
_________________________
1.5) Summary: Request to small businesses
Category: Business & Finance
Name: Louis Uchitelle
Email: louisu@nytimes.com
Title: Economics Writer
Media Outlet/Publication: The New York Times
Anonymous? No
Specific Geographic Region? No
Region:
Deadline: 3:00 PM EASTERN - September 26
Query:
“I am seeking to speak with small business owners or managers in
any field who find themselves affected in new ways in September as
the financial crisis unfolds. Is it harder, more expensive or
impossible to borrow? Are inventories being cut to limit exposure
to a slide in business? Are you cutting back taking other steps out
of fear of what’s ahead? What other experiences are you having as
the crisis on Wall Street and in Washington unfolds.”
There’s more–details on all the list at the beginning–but you get the picture.
I can hardly believe this resource costs nothing. I have no idea how Peter Shankman does this–I hope he outsources this!
Folks, this is a goldmine, and I hope you will hop right on it. I have a growing list of contacts to follow up myself. One is for writer’s tips that will go into a book, and all I have to do is take one of my articles, copy, paste, submit–and I get all the extra exposure!
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